Are You Kidding Me: Why Humor Should Be A Part of Your Marketing Strategy?

Let’s have some fun with the people who know how to do it right. They can easily make you smile and fall in love with what they talk, write, draw and sell. They are not famous stand-up comedians, or maybe just a little bit, but humor is their magic sword, a superpower to drive your attention. In this article, we’ll get to know 4 creative personalities, their killer strategies, and tools.
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10 Stories to Make You Believe in the Power of Digital Marketing

Digital marketing is a power to be reckoned with. As we live in a world where people are choosing to spend more time online with every passing day, promoting your business on the Internet has become a MUST.
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At the 1st Sight: How to Make Your Client Fall in Love with Your Website

You’ve probably heard the terms UX and UI hundreds of times from your web developers and had a hard time understanding what those are exactly. UI means user interface, which the way your website looks like. UX means user experience, which is the very process of its perception by the consumer. However, you don’t have to spend hours trying to understand the difference between UX and UI and which of them is more important.
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Videos: The Ultimate Marketing Power Tool of Today

The share of online video content is growing by the day, and it’s estimated that it will constitute about 69% of Internet traffic by 2018. It’s easy to imagine this development when you take into account the fact that over 45 hours of videos are uploaded to YouTube every minute. Considering the enormous popularity growth of this visual tool, not including it in your marketing strategy is the biggest mistake you can make.
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How to Use Visuals for Driving Website Traffic

Statistics tell us that over 65% of people on the planet are visual learners, so it’s really not surprising that we currently live in a visuals driven era. It’s in our very nature to process and retain visual information far more effectively than any other way, which makes it a perfect tool for marketing.
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How to Know That Your Marketing Strategy Works (or Doesn’t)?

Everyone knows that a digital marketing campaign can make or break your business. But how do you create a strategy that will truly work for your company? Most importantly, how do you understand that it’s working?
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What Are People Obsessed with in 2016 and How You Can Win from This

Today entrepreneurs have to deal with a completely different business landscape than they used to, say, fifteen years ago. The mobile revolution is the main reason – by now almost 90 percent of people in developed economies report Internet and/or smartphone usage, with developing economies closing the gap.
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